Iams dog food has always been about quality and that's why Iams contains only the highest quality ingredients. The incredibly high standards at Iams ensures the quality and safety of the ingredients and this is what helps an Iams diet support immunity, help burn fat, help maintain muscle and promote healthy digestion. Iams was the first manufacturer to develop dry, animal-based protein diets suited to the needs of dogs as well as the first to tailor formulas by lifestage. You can be sure your dog will only get the best with each bag of Iams going through 120 quality assurance tests including strict evaluation on all ingredients. Iams has taken the lead in research into dog food in many areas for a number of years and has helped to increase the quality of dog food throughout the industry. Continued innovation and research by Iams ensures your dog is always getting optimal nutrition.